visibility needed?

Do these online marketing problems sound familiar to you?

 Invisible in New Markets

When expanding abroad, you're starting fresh in search rankings and may feel invisible to your potential customers. You are afraid of risking your brand getting lost in the crowd.

 Complexity of Multilingual SEO
Managing SEO across multiple languages and cultures can feel overwhelming — what works in one country might not work in another. You are afraid of getting localization wrong, thus wasting valuable resources and alienating your audience.

 Limited Resources, Big Expectations
You're juggling tight budgets and small teams while trying to compete globally. You see the need of prioritizing SEO improvements strategically to maximize your impact without stretching yourself too thin.

 Unclear Roadmap for Growth
Without a clear plan showing which SEO actions will drive your international success, it's easy to get stuck guessing what to optimize first. You are looking for audit-based insights to build a confident and measurable growth strategy.

 Content that Misses the Mark
Creating content that truly connects with your diverse international customers is a big challenge. You are afraid of losing engagement and conversions if your content is too generic or poorly localized.

My Services

Hi, I'm Axel!
SEO Strategist with a cross-border mindset.

After a long career in European financial markets regulation, I have embarked on a new professional chapter in 2025 – venturing into the world of SEO as a motivated self-taught career changer.

Why SEO? It's the fascinating blend of analytical thinking, creativity, and strategy - a combination that perfectly matches my skillset and mindset.

I started exploring SEO through my own online business in the field of investing. While I'm still building my early stage hands-on experience and continuously refining, this practical approach gives me direct insight into the real challenges and opportunities of online visibility.

I now focus on applying my structured mindset and global perspective to support small and medium-sized e-commerce businesses with international ambitions - especially those just starting to build their online presence.

My approach is grounded: Establishing solid fundamentals. Communicating transparently. Learning alongside my clients for sustainable, measurable improvement.

My motto: No quick wins, but commitment and strategy. Every SEO project is a chance to grow - together.

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